OUR CLIENTS

Contrabrand was engaged to bring our company’s service offerings and unique corporate culture to life in the minds of your team (Onliners) and our clients. We had worked with other branding companies in the past, but their approach did not resonate with Onliners or our customers. Contrabrand’s ability to quickly understand our business and culture combined with their talent for generating creative ideas and applying them across all of our marketing initiatives, resulted in a brand that captured the essence of who and what we are.
-Chuck Loewen, Chairman & CEO Online Business Systems

I have worked with Dominic at Contrabrand on a variety of Marketing and Branding initiatives and Dominic has always done an outstanding job. Most recently I used Dominic to help us rebrand a new product offering we had created at Online Business Systems. Dominic was able to understand our solution offering and create a complete marketing campaign; including a new brand name, product logo and direct marketing plan. I will continue to leverage Dominic’s creative insights and marketing services and I strongly recommend him for any branding initiatives or marketing campaign work.
-Gord McGrath, VP Customer Interaction Service, Online Business Systems

Contrabrand’s underlying strength is their ability to get to the heart of the matter and create brands that ‘work’. Their approach is not just about creating a fancy name and logo, but it’s about building an image and underlying strategies that attract clients and help sell products. Streamline’s FROG brand has given us an important advantage in the market. It’s not only perfectly aligned with our unique end-to-end solution, but it gives us a fresh way to present our business and our products.
-Dwayne Lehman, President - Streamline Automation

Contrabrand takes the traditional concept of branding and turns it on its head. They probed deeply to help us better understand who we are, our core values, and what makes us unique. Not only did their research and creativity result in a brand that resonates with our people and culture, it became an ingenious platform to launch a seemingly endless array of marketing initiatives. If you’re looking for mediocrity, go to the larger shops. But if you seek a brand that truly encapsulates and speaks to what you believe in, then look no further.
-Roger Swierstra, Executive Vice President - Iridium Risk Services Inc.

" For our tenth year in business we wanted to create a new brand that really reflected our values, beliefs, vision as well our evolution as a company. Initially, we went will a larger company. They had the fancy boardroom, the large team, all of the bells and whistles that made you feel like you were in the right place. However, they lacked one major attribute - a true understanding of branding. Contrabrand spent the time getting to know us. We know who we are, what we are about, and our vision. They we able to bring out our story in a compelling and creative way. They engaged us on the big picture of branding and creating something meaningful and long lasting. "
-Eric Thomsen, President - Thomsen Built

" Contrabrand should start their own brand religion. Their higher level strategic brand thinking and planning helped us re align our entire company from marketing and sales right through to production. Alignment and transparency amongst our management team is key to us being successful and Contrabrand helped us make that happen. "
-Ryan Bessant, President - Heavy Industries

We’ve really enjoyed working with Contrabrand as they were able to quickly grasp a real appreciation for our business. When they suggested we change our identity to align to our true brand essence they were careful not to throw out the elements in which we had built brand equity. We have also found them easy to work with on our ad-hoc projects since they completed our initial rebranding.
-Peter Redmond, President - Purves Redmond Limited

When we decided to go “green” we changed our name from 7th Avenue Cleaners to Dolphin. Our next step was to find someone who could take us from looking like every other “mom and pop” drycleaner to the one we truly are. What we really have enjoyed about working with Contrabrand is how trusting they were from the outset in partnering with us on this journey.
-Imran Rajpoot, President - Dolphin Cleaners

Contrabrand has a demonstrated ability to synergistically meld together ideas and thoughts into a comprehensive brand strategy. Their company name demonstrates their belief in applying their creativity. Not only that but they genuinely care about how they can make their clients more successful. They love the challenge of the creative thought process. They come highly recommended from me.
-Michael Permack, Managing Partner - The Spire Group Ltd